Wednesday, July 25, 2012

{Promotion} Introducing NOOKROAD

NOOKROAD, a Sydney based start up, is building an online community for creative people to share the stories behind the products they make, enhancing the sale of handmade, homegrown, vintage and designer goods.

The site gives users the opportunity to earn a living doing what they love. With no listing fee and only a 5% commission on sales, NOOKROAD is committed to seeing creative people turn their talent into turnover. Contemporary Handmade readers have a unique opportunity to be among the pioneering members of this creative community — commission free sales are available through NOOKROAD's crowdfunding campaign on Indiegogo.

NOOKROAD allows users to display their Portfolio; demonstrate a Work in Progress; or present a Product Story that explains their creative process in a marketplace setting. "Everybody makes something," explains co-founder Keren Moran. "We wanted to provide a platform where users could do all these things in one place no matter what level they are at."

The site aims to promote transparency in production and to encourage thoughtful consumption. "We care about the inspiration behind products," says co-founder Matthew Williams. "We care about quality craftsmanship, where materials come from, and about the ethical considerations that have gone into the production process."

Users of the site can display their ethical commitments in their store or studio if they wish, and buyers can refine their search by ethical cause. NOOKROAD also gives 5% of profits to a charity chosen by its online community.

For more information:

Indiegogo Campaign

Note: This is a promotional post.  The Contemporary Handmade Alliance has no affiliations with this business and has provided this information as a community service announcement  for the greater Australian handmade community. 

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